Beginning in the mid-1990s, LEGO has consistently produced a wealth of video game experiences, ranging from non-licensed city-builders and tycoon games to licensed adventure games that adapt a range of popular movie franchises. In the early 2010s, LEGO's penchant for video games was flipped on its head, and the company started producing real-world LEGO sets based on some popular gaming licenses, with the first being Minecraft, and one of its most recent and successful lines being Super Mario. LEGO's Super Mario line has seemingly been so successful that the company is now eyeing up The Legend of Zelda license.