Puella Magi Madoka Magica was one of the biggest anime hits of the 2010s. It brought the magical girl genre to the center of commercial attention once again, and spawned several spin-offs and media, and probably was a huge influence on magical girls titles released a few years later, like Yuki Yuna is a Hero (wrongfully described by some as a "Madoka rip-off"). We could say Madoka Magica had a similar impact on the genre as Sailor Moon did decades prior.