Sunday, 12 January 2025 14:27

WBD Launches The Most Adorable Part of Superman Marketing Campaign Yet

Written by Ademilade Shodipe-Dosunmu
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Warner Bros Discovery is leveraging a surprising TV asset to promote the upcoming vanguard for the new DCU, and it's a surprisingly good idea.

Superman might be the star of his upcoming DCU film, but there’s another equally important character that Warner Bros. Discovery is giving the spotlight with one big promotional move set to deploy on Super Bowl Sunday.

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