Valkyrae is a popular YouTube streamer as well as part-owner of the gaming organization 100 Thieves. As one of a number of streamers to successfully move from Twitch to YouTube in the past couple of years, she has amassed a large fan base. Using her influence within the streaming community, she decided to launch a new line of skincare products called RFLCT. Unfortunately, these new products were met with backlash from her community and caused significant mental trauma to the streamer.